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It was believed, till 1954, that it is impossible to run a mile under 4 minutes. A young medical student in Queen’s England, Roger Bannister managed to do exactly that. Fighting a 40 kilometre per hour crosswind, he ran a mile in under 4 minutes creating history of sorts. Deepak Puri, (a mechanical engineer from Imperial College, London) is not much unlike Bannister. He too faced trying odds (his first two entrepreneurial ventures were put paid due to labour militancy in Kolkata), but went on to create history for Indian business when his third venture Moser Baer, actually became the first Indian company to excel globally at manufacturing optical storage devices.
It all started almost a quarter of a century back in 1983, when Moser Baer began manufacturing floppy discs. The year was significant, as in the spring of 1983 itself, the compact disc technology had just been introduced in the United States. Puri, the visionary had clear plans, and by 1998, Moser Baer begun manufacturing CD-ROMs and today stands tall as India’s largest and world’s second largest optical storage manufacturer. In an interview to Planman Media, Puri said, “We are recognized today as a technology-driven efficient manufacturer and are proud to put India on the global technology manufacturing map.”
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Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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